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SALD - Vision & Values

INVIGORATION OF SALD

SALD’s Purpose Statement
“To be 'Best in Class' and First
Choice to Customers and Suppliers.

To drive supplier efficiency and
do business with fun and ease.”

The Culture at SALD continues to develop
and strengthen as a direct result of the
Vision and Values established in the above
Purpose Statement. The following is a brief
look at the Culture, the Management and
the Image of SALD.


CULTURE

Following the success of the STRIVE program,
CLOSER has been introduced to encourage and
support the staff of SALD in achieving their full potential.

Customer
Liaison
Opposition
Selves
End User
Responsibilities

Service
Total focus of effort to be the very best
Results orientation
Increased human and individual responsibility
Velocity and speed of process
Executional excellence

Together with the “Too Easy ” attitude, the change in the
culture and values prompted by CLOSER and STRIVE
has created an inspirational, proficient and effective work
environment, providing the necessary background for
staff to achieve challenging and demanding goals.

MANAGEMENT

The management structure has a clear ‘Team’ focus and
distributes great levels of responsibility to personnel, allowing
the Senior Management to demonstrate positive and
inspirational leadership to all staff members at SALD.

IMAGE

SALD’s image and logo is bright, clean, fresh and dynamic.
SALD is a SA operated wholesale liquor distributor,
and is here to support, develop, increase and protect
SA’s independent liquor retailers.
The future will be
about liaising more with customers, identifying and
staying in touch with their needs and viewing suppliers
more as business partners.

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